Title: Glossed & Grounded: Rhode x 818 Take Over the Desert

When PBJ lip tint meets tequila, you know it’s more than a booth—it’s a whole vibe.

During Coachella weekend, Rhode teamed up with @drink818 to create a sun-soaked escape at the 818 Outpost—and yes, it was as iconic as it sounds. Nestled in the California desert, the Rhode booth became a go-to glow station for festival-goers looking to touch up their look while sipping on crisp tequila cocktails.

The hero of the hour? Rhode’s PBJ Peptide Lip Tint—a berry-toned gloss that delivers shine, hydration, and just the right amount of tint. Perfectly suited for desert heat and all-day wear, it gave off “I woke up dewy” energy even after dancing in the dust.

818 brought the spirit—literally. Custom cocktails, playful bottle displays, and desert lounge energy made the space as photogenic as it was functional. It wasn’t just a pop-up; it was a full-on moment designed for the feed and the feels.

• Effortless synergy: Beauty and beverage might sound like opposites, but both brands know their audience, and they showed up for them in style.
  
  
• Built for the scroll: From lip tint selfies to cocktail cheers, every corner of this collab was made to go viral.
  
  
• On-location magic: Coachella isn’t just music—it’s culture. Rhode and 818 dropped into that space with something that felt both refreshing and unforgettable.
  

This wasn’t just about gloss or tequila—it was about creating something that felt fresh, real, and worth remembering. In a festival filled with noise, Rhode and 818 didn’t just show up—they stole the show.